Consisting of only 120 characters, the LinkedIn header is where you let others in the network know something about you and your profile. Based on your LinkedIn Header hiring mananagers and possible clients decide whether they want to learn more about you.
Selling to everyone is the same as selling to no one. Ask yourself the following questions,” Who do I most want to read my profile?”, “Who are the professionals that I want to trust my brand?”, “If I had to choose one group of professionals to review my profile, who would I target?”
Examples of professionals you might want to target:
There are three main reasons people look at LinkedIn Profiles.
Your header should not be a brag line or populated with your title. Hook them in by telling them how you grow their career, solve their problem, or will deliver the right goods and services.
Master Personal Branding. Increase Professional Opportunities.
FAMA, a leading social media background screening, and monitoring company announced that they have partnered with Sterling. Sterling is one of the top companies that Fortune 500 Companies utilize for background screening.
Every product, service, or company is only as good as the individuals behind it, which is why optimized LinkedIn Employee Profiles are such an essential element in building customer loyalty and trust.